Nutrition Advice & Strategies

Nutrition is a vital part of preparation for a motorsport-athlete that many still down play. A weekends racing or testing can be viewed as an athletic event that requires multiple vigorous performances each day that strain you physically and mentally. To quote a classic analogy ‘Nutrition is the body’s fuel’. Don’t put enough fuel in the car, it stops early. Put the wrong fuel mixture through the engine, it doesn’t perform to its best. Failing to consume the appropriate nutrition (i.e. eating the right foods at the right time) will result in the same outcome for the driver and a long hard weekend for all those involved.

What you eat and when you eat it can have a massive impact on how effective your training is and your physical and psychological ability to perform (not to mention how much it can do to help you concentrate when working!). It is therefore essential that your diet is as well organised as your training.

However, even with the best advice and intentions it can be hard and time consuming to create meals that actually synchronise with your targets. Unless you are a nutritionist or enthusiast that has spent a long time adopting trial and error in an attempt to stumble across something that works.

We remove the time consuming task of having to learn about many different foods all at once and trawling through recipe books that will inspire you to make a palatable meal. To then discover that what you have been making isn’t actually maximising your training, performance or health.

We do this by:

For details on how we could help you please fill out the contact form at the bottom of the page or email

We work in collaboration with sport nutritionists and established nutritionists from the English Institute of Sport. This ensures that you receive the best advice possible, based on the most current scientific evidence.

The support services we offer our athletes

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what our atheletes say about us

I feel better than ever. Since training with Jon my training, nutrition and health checks are structured and organised. I know what I’m doing and why I am doing it which helps keep me motivated! He is always monitoring me and uses me for experiments which is pretty cool. I have learned a lot and always feel confident in my physical condition when Jon is present at the track. Jon is a valuable part of my team.

- Lando Norris

FIA MSA formula champion 2015, CIK-FIA KF World champion, CIK-FIA KFJ European champion

Jon is one of the only people we have dealt with that makes an effort to improve driver training and preparation using factual research. The key thing for us is that Jon understands how to use this knowledge to produce a training and nutrition plan that is effective for each driver’s needs which are genuinely driver specific. The help we receive from Pioneered Athlete Performance and the high standard of training the driver partakes in leaves us confident that the driver is in peak physical condition for every race.

- ADD Motorsports

Kart to cars driver development